A Company Needs Financial Objectives

A company needs financial objectives

A) to spur company personnel to help the company overtake key competitors on such important measures as net profit margins and return on investment.
B) because adequate profitability and financial strength is critical to effective pursuit of its strategic vision, as well as to its long-term health and ultimate survival.
C) to indicate to employees whether the emphasis should be on earnings per share or return on investment or return on assets or positive cash flow.
D) to convince shareholders that top management is acting in their interests.
E) to counterbalance its pursuit of strategic objectives and have a balanced scorecard for judging the caliber of its overall performance.