Which of the 4Ps in the marketing mix is most directly related to the instructions that come with a new high-definition television set?
A) Product
B) Place
C) Promotion
D) Price

Question

Quizplus · Accepted Answer

The instructions that come with a new high-definition television set are directly related to the product itself, as they provide information on how to use and operate the product properly. The other elements of the marketing mix (Place, Promotion, and Price) are not as directly related to the instructions for use.

Which of the 4Ps in the Marketing Mix Is Most