Personal Selling

Personal selling

A) is important to business firms,but only about 1 percent of the U.S.labor force does personal selling work.
B) is often a company's largest single operating expense.
C) requires only that the sales rep have an engaging smile,a big expense account,and the ability to get along well with people.
D) uses the same techniques around the globe with little variation.
E) is the least profitable business decision for any company.