Customer-initiated interactive communication makes it easy for a consumer to get as much information as desired.
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Q67: In customer-initiated interactive communication, marketers must stand
Q68: A complete promotion blend may need to
Q69: In customer-initiated communication, the source decides how
Q70: The traditional view of promotion has focused
Q71: In customer-initiated interactive communication, noise is no
Q73: An online interactive approach allows a marketer
Q74: In customer-initiated communication, it is common for
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Q77: A pushing effort might include sales promotion
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