Which of the following is NOT an example of sales promotion?
A) Establish frequent buyer programs
B) Run contests for its sales people
C) Secure favorable media coverage
D) Provide samples to its customers
E) Provide coupons for products

Question

Quizplus · Accepted Answer

Securing favorable media coverage is not an example of sales promotion. Sales promotion techniques are used to stimulate sales in the short term, while media coverage is more of a public relations strategy to build goodwill and maintain a positive image for the company.

Which of the Following Is NOT an Example of Sales