The AIDA model's four basic promotion jobs are concerned with:
A) attention, interest, desire, action.
B) action, interest, desire, acceptance.
C) awareness, interest, demand, action.
D) attention, internalization, decision, action.
E) awareness, interest, decision, acceptance.

Question

Quizplus · Accepted Answer

The AIDA model stands for attention, interest, desire, and action, which are the four basic promotion jobs necessary to move a consumer through the buying process. This model is widely used in marketing and advertising to create effective promotional campaigns.

The AIDA Model's Four Basic Promotion Jobs Are Concerned With