Direct-response promotion usually relies on a(n)________ database to target specific prospects with specific interests.
A)customer relationship management
B)sales force management
C)entity-attribute-value model
D)enterprise relationship management
E)multidimensional preference

Question

Quizplus · Accepted Answer

Direct-response promotion usually relies on a customer relationship management (CRM)database to target specific prospects.

Direct-Response Promotion Usually Relies on A(n)________ Database to Target Specific