The Internet is making it possible for firms to reach customers that were impossible to reach before.
Correct Answer:
Verified
Q5: A producer who wants to reach certain
Q6: Firms that use direct marketing promotion may
Q7: With the Internet, even very small specialized
Q8: Selling direct-to-customer is more common with business
Q9: Many business products are sold direct, but
Q11: Aggressive, market-oriented intermediaries are almost always available
Q12: Direct marketing is primarily concerned with Promotion,
Q13: Some firms are forced to use direct
Q14: A wholesaler might help a producer by
Q15: A channel of distribution is a series
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