Selling through only one wholesaler or retailer in a particular geographic area is called:
A) Ideal market distribution.
B) Intensive distribution.
C) Selective distribution.
D) Exclusive distribution.
E) Equivalent distribution.

Question

Quizplus · Accepted Answer

Exclusive distribution restricts the sale of a product to only one wholesaler or retailer in a particular geographic area, allowing for more control over the product's pricing and image. This strategy is often used for luxury or niche products.

Selling Through Only One Wholesaler or Retailer in a Particular