Which of the following is typically the lowest risk approach for moving into international markets?
A) licensing
B) exporting
C) joint venturing
D) direct investment
E) management contracting

Question

Quizplus · Accepted Answer

Exporting is typically the lowest risk approach for moving into international markets because it involves selling products or services to customers in another country without making significant investments in infrastructure or operations in that country. This approach allows companies to test the waters and gain experience in international markets before committing to more complex and expensive strategies like joint venturing or direct investment.

Which of the Following Is Typically the Lowest Risk Approach