Which of the following is the easiest way for a firm to enter foreign markets?
A) joint ventures
B) licensing
C) multinational bargaining
D) direct investment
E) management contracting

Question

Quizplus · Accepted Answer

Licensing is the easiest way for a firm to enter foreign markets as it involves minimal investment and allows the firm to use its intellectual property or technology to generate revenue from license fees. Joint ventures, direct investment, and management contracting require more investment and resources, while multinational bargaining may involve negotiating with multiple governments and stakeholders.

Which of the Following Is the Easiest Way for a Firm