A ______________ is a word, letter, or group of words or letters.
A) UPC
B) FTC
C) trademark
D) SIC
E) brand name
Correct Answer:
Verified
Q123: To take advantage of increased customer demand,
Q124: A large U.S. firm produces potato chips,
Q125: Which of the following could be an
Q126: Individual products:
A) are part of product lines
Q127: Services
A) are tangible.
B) often have to be
Q129: Words, symbols, or logos that are legally
Q130: Nike, Inc. markets several types of athletic
Q131: Which of the following is the best
Q132: Services, as opposed to physical products:
A) May
Q133: Which of the following is a benefit
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