______________ means potential customers won't buy a brand-unless its current image is changed.
A) Brand preference
B) Brand rejection
C) Brand insistence
D) Brand recognition
E) Brand nonrecognition

Question

Quizplus · Accepted Answer

Brand rejection is the only option that fits the given context of potential customers not buying a brand unless its image is changed. Brand preference (A) means customers already have a preference for a particular brand, brand insistence (C) means customers insist on buying a specific brand, brand recognition (D) means customers are familiar with a particular brand, and brand nonrecognition (E) means customers are not familiar with a particular brand. None of these options fit the context given in the question.

______________ Means Potential Customers Won't Buy a Brand-Unless Its Current