Unsought products:
A) require wide distribution but little promotion.
B) are generally unprofitable.
C) should not be marketed.
D) are products consumers want but can't find.
E) None of these alternatives is correct.

Question

Quizplus · Accepted Answer

Unsought products are those that the consumer does not know about or does not normally think of buying. The options provided do not accurately describe unsought products. These products often require significant marketing efforts, including both promotion and distribution strategies, to generate awareness and interest.

Unsought Products