Regarding business products,
A) derived demand has little effect on the market for accessory equipment.
B) sellers of accessory equipment usually must face more competitors than sellers of installations.
C) at any one time there are usually fewer target customers for accessories than for installations.
D) accessory equipment is not treated as a capital item.
E) special services and advice are more important with accessories than with installations.
Correct Answer:
Verified
Q315: A marketing manager developing a marketing mix
Q316: Which of the following is NOT a
Q317: _ are short-lived capital items.
A) Accessories
B) Installations
C)
Q318: A product which becomes part of a
Q319: Regarding accessory equipment, which of the following
Q321: Allan Clapp is a purchasing agent for
Q322: The Garland Advertising Agency provides promotional assistance
Q323: Regarding supplies,
A) new-task buying is typical with
Q324: Business products which are necessary expense items,
Q325: What type of business product is General
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