Which of the following is true of consumer behavior?
A)Specific behaviors vary a great deal for different people,products,and purchase situations.
B)Understanding consumer behavior is a simple and a straightforward procedure.
C)Cataloging all the possibilities for consumer behavior is easy to do.
D)Psychological variables are not relevant in the consumer decision process.
E)In today's global markets,variations in specific behaviors are not very common.

Question

Quizplus · Accepted Answer

Understanding consumer behavior can be a challenge.Specific behaviors vary a great deal for different people,products,and purchase situations.In today's global markets,the variations are countless.That makes it impractical to catalog all the possibilities.

Which of the Following Is True of Consumer Behavior