It is chiefly in our micro-marketing system,not macro-marketing system,that developments in e-commerce have significantly increased efficiency and effectiveness.
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Q36: Micro-marketing is a social process that directs
Q42: An effective macro-marketing system overcomes discrepancies of
Q43: The advantages of working with intermediaries increase
Q46: In an advanced economy,all goods and services
Q49: "Economies of scale" means that as a
Q49: The universal functions of marketing include transporting
Q53: Marketing specialists such as intermediaries and collaborators
Q57: The "universal functions of marketing" consist only
Q60: Intermediaries specialize in trade and production.
Q80: E-commerce refers to exchanges between individuals, but
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