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Which of the Following Statements Best Describes the Modern View

Question 163

Multiple Choice

Which of the following statements best describes the modern view of marketing?


A) The job of marketing is to get rid of whatever the company is producing.
B) Marketing should take over production, accounting, and financial services within a firm.
C) Marketing is concerned with generating a single exchange between a firm and a customer.
D) Marketing begins with anticipating potential customer needs.
E) Production, not marketing, should determine what goods and services are to be developed.

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