The difference between the benefits a customer sees from a market offering and the costs of obtaining those benefits is called customer

Question

Quizplus · Accepted Answer

Customer value is the difference between the benefits a customer sees from a market offering and the costs of obtaining those benefits.For example,any readily available glue that performs the job effectively at the least cost will have high customer value to a scrapbook hobbyist.

The Difference Between the Benefits a Customer Sees from a Market