A new marketing strategy often upsets established ways of doing things in the organization.
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Q113: It is the chief executive's job to
Q114: Rapid growth strains human resources because it's
Q115: Marketing managers should plan time for strategy
Q116: According to the text, one of the
Q117: Human resource issues include recruiting and hiring
Q119: A marketing plan for a new strategy
Q120: The marketing manager needs to work with
Q121: _ refers to the money invested in
Q122: Working capital:
A) Pays for long-term investments in
Q123: A firm's _ is usually responsible for
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