The challenges of matching supply and demand often occur when a marketing plan calls for:
A) an international roll out instead of a regional roll out.
B) quick expansion into many different types of channels.
C) simultaneously expanding into many different market areas rather than expanding into one market after another.
D) Any of these would increase the challenge of matching supply and demand.
E) None of these.

Question

Quizplus · Accepted Answer

Any of these options would increase the challenge of matching supply and demand. International rollouts, quick expansion into different channels, and simultaneous expansion into multiple markets all require careful planning and execution to ensure that supply meets demand. These types of strategies require a deep understanding of local market conditions, cultural differences, and logistical challenges, which can make it difficult to accurately predict and manage demand. As a result, companies may face shortages or surpluses of product that can lead to lost sales or excess inventory costs.

The Challenges of Matching Supply and Demand Often Occur When