A widespread shift to mass customization has not occurred because firms found that
A) production costs were still high.
B) the Internet offered a low-cost way to get a lot of orders.
C) mass production is always better.
D) economies of scale provides a better alternative.
E) technology introduces a new set of problems.

Question

Quizplus · Accepted Answer

Mass customization often results in higher production costs compared to mass production, which can deter firms from fully adopting this approach.

A Widespread Shift to Mass Customization Has Not Occurred Because