Averages are useful for summarizing data-but only analyzing "averages" may be misleading according to:
A) the "iceberg principle."
B) AIDA.
C) hypothesis-testing theory.
D) the "law of central tendency."
E) the "50/50" rule.

Question

Quizplus · Accepted Answer

The "iceberg principle" suggests that what we see on the surface (i.e. averages) may only represent a small fraction of what is actually going on beneath the surface. This means that relying solely on averages to understand data may be misleading, as there could be other factors at play that are not captured by the averages.

Averages Are Useful for Summarizing Data-But Only Analyzing "Averages" May