A recent study of Internet consumers from 58 countries found that 84 percent of people considered text ads on mobile phones as the most trusted source of information.
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Q3: When a customer posts a review on
Q6: Though earned media is not a trusted
Q7: Jonah Berger's STEPPS to increase pass-along includes
Q9: Paid media has very little message control
Q10: Search engine optimization (SEO)is the process of
Q15: As the influential message sources of earned
Q16: When a brand generates messages and communicates
Q16: Paid media refers to promotional messages generated
Q19: According to Jonah Berger's STEPPS to increase
Q20: Owned media can be maintained at relatively
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