Which of the following is the best example of owned media?
A)A games and toys store contacts outside consultants for its promotion activities.
B)A perfume manufacturer runs a sponsored message on Facebook.
C)A grocery store provides discount coupons for its premium customers.
D)A jewelry store creates a Facebook page for its products.
E)A clothing store runs sponsored messages on television.

Question

Quizplus · Accepted Answer

On Facebook,a seller can choose to run a "sponsored message" (paid media)on the site.The same seller might also create a Facebook page (owned media)so that a brand's fans can "like" the page and keep up with messages it sends out.When a customer clicks "Like" on a brand page or writes something on that brand's wall,the customer's friends see it (earned media).

Which of the Following Is the Best Example of Owned