What are the 4 main growth strategies discussed in the text? Briefly define each.
to grow by encouraging existing customers to buy more of the firm's current products
to grow by selling the firm's existing products to new groups of customers
to grow by developing and selling new products to people who are already purchasing the firm's existing products
to grow by selling a new product to a new market

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The Answer of What are the 4 main growth strategies discussed in the text? Briefly define each.
to grow by encouraging existing customers to buy more of the firm's current products
to grow by selling the firm's existing products to new groups of customers
to grow by developing and selling new products to people who are already purchasing the firm's existing products
to grow by selling a new product to a new market

What Are the 4 Main Growth Strategies Discussed in the Text