According to the entrepreneurial strategy matrix,Christy's scenario can be described as involving:
A) low innovation / high risk.
B) low innovation / low risk.
C) high innovation / low risk.
D) high innovation / high risk.
E) high investment / no risk.

Question

Quizplus · Accepted Answer

The low-innovation / low-risk category includes conventional ventures that require minimal investment,such as service businesses having low start-up costs.Christy's business involves low innovation and low risk.

According to the Entrepreneurial Strategy Matrix,Christy's Scenario Can Be Described