If there are so many advantages to selling national brands,why do retailers even carry private brands?
A) Private labels yield higher margins to retailers.
B) Private labels require less investment from a retailer from design to display.
C) Customers have loyalty to national brands.
D) National brands are better quality overall than private brands.
E) National brands offer a retailer more flexibility on how merchandise is displayed and advertised.
Correct Answer:
Verified
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