Samson's is a large clothing retailer.The store offers over 1,000 brands and 50,000 different products.Which of the following value-creating activities can be seen in the given example?
A) Breaking bulk
B) Scrambled merchandising
C) Vertical integration
D) Offering assortments
E) Add-on selling

Question

Quizplus · Accepted Answer

Conventional supermarkets typically carry about 30,000 different items made by more than 500 companies.Offering an assortment enables their customers to choose from a wide selection of products,brands,sizes,and prices at one location.

Samson's Is a Large Clothing Retailer