Assume a consumer has a horizontal demand curve for a product.His consumer surplus from buying the product
A) is maximized.
B) can't be calculated.
C) equals zero.
D) Need more information.

Question

Quizplus · Accepted Answer

A horizontal demand curve indicates that the consumer is willing to purchase any quantity of the product at a fixed price. This means there is no difference between the price they are willing to pay and the market price, resulting in a consumer surplus of zero.

Assume a Consumer Has a Horizontal Demand Curve for a Product.His