When sellers advertise a low price for an item generally unavailable to the consumer and then push the consumer to buy a more expensive item,they are engaging in "bait-and-switch" advertising.

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When sellers advertise a low price for an item generally unavailable to the consumer and then push the consumer to buy a more expensive item,they are engaging in "bait-and-switch" advertising.The low advertised price baits the consumer.Then the salesperson switches the consumer to a higher-priced item.In 1968,the Federal Trade Commission prohibited bait-and-switch advertising.

When Sellers Advertise a Low Price for an Item Generally