Technology followership can be used to support
A)only a low-cost strategy.
B)only a differentiation strategy.
C)both low-cost and differentiation strategies.
D)scale economies but not economies of scope.
E)economies of scope but not scale economies.

Question

Quizplus · Accepted Answer

Technology followership can be used to support both low-cost and differentiation strategies. By following the technology of industry leaders, a company can benefit from the knowledge and expertise of the leader without the same level of investment, enabling them to offer similar products or services at a lower cost or with their own unique twist, thus implementing both low-cost and differentiation strategies.

Technology Followership Can Be Used to Support