Heinrich is a German engineer working in Africa. He often complains that Africans do not have the efficiency or punctuality of Germans. What characteristic is Heinrich displaying?

Question

Quizplus · Accepted Answer

Without realizing it, some managers may act out of ethnocentrism, a tendency to judge foreign people or groups by the standards of one's own culture or group, and to see one's own standards as superior.

Heinrich Is a German Engineer Working in Africa