Peppy Pizza plans to open five new stores before 2015. However, if the economy does not improve and if consumer confidence does not rise as hoped, it might open just two stores. This backup plan is an example of a
A)dominant plan.
B)single-use plan.
C)contingency plan.
D)standing plan.
E)tactical plan.

Question

Quizplus · Accepted Answer

Contingency plans might be referred to as "what if" plans. They include sets of actions to be taken when a company's initial plans have not worked well or if events in the external environment require a sudden change.

Peppy Pizza Plans to Open Five New Stores Before 2015