To sustain the competitive power of resources and capabilities,they must be
A) continually strengthened and nurtured.
B) broadened and deepened to cover emerging market opportunities.
C) refreshed,modified,or sometimes phased out and replaced in response to ongoing market changes.
D) difficult to imitate.
E) All of these are correct,except answer choice "difficult to imitate."

Question

Quizplus · Accepted Answer

Resources and capabilities must be continually strengthened and nurtured to sustain their competitive power and,at times,may need to be broadened and deepened to allow the company to position itself to pursue emerging market opportunities.Organizational resources and capabilities that grow stale can impair competitiveness unless they are refreshed,modified,or even phased out and replaced in response to ongoing market changes and shifts in company strategy.

To Sustain the Competitive Power of Resources and Capabilities,they Must