A company's broad macroenvironment refers to
A)the industry and competitive arena in which the company operates.
B)general economic conditions plus the factors driving change in the markets being served.
C)all the strategically significant forces and factors outside a company's boundaries-general economic conditions,population demographics,societal values and lifestyles,technological factors,and governmental legislation and regulation.
D)the competitive market environment that exists between a company and its competitors.
E)the dominant economic features of a company's industry.

Question

Quizplus · Accepted Answer

The broad macroenvironment includes all of the significant forces and factors outside a company's boundaries, including general economic conditions, population demographics, societal values and lifestyles, technological factors, and governmental legislation and regulation. This encompasses a wide range of factors that can impact a company's operations and success.

A Company's Broad Macroenvironment Refers to