Customizing M&Ms with your own message is an example of what?
A)Experience marketing
B)Mass customization
C)Computer-aided design
D)Virtual reality
E)Rapid prototyping

Question

Quizplus · Accepted Answer

Mass customization involves creating unique products based on individual customer preferences or specifications. Customizing M&Ms with a personal message fits this definition.

Note: Experience marketing involves creating immersive and memorable experiences for customers, while computer-aided design, virtual reality, and rapid prototyping are all related to product design and development.

Customizing M&Ms with Your Own Message Is an Example of What