Solved

The Following Two Factors That Correctly Depict the Manufacturing Attributes

Question 38

Multiple Choice

The following two factors that correctly depict the manufacturing attributes of a product that has universal needs are:

A) since there are few national differences in consumer taste and preferences for such products, the need for local responsiveness is reduced, manufacturing should be concentrated at an optimal location
B) since there are many national differences in consumer taste and preferences for such products, the need for local responsiveness is reduced, manufacturing should be concentrated at an optimal location
C) since there are few national differences in consumer taste and preferences for such products, the need for local responsiveness is increased, manufacturing should take place in each major market in which the firm is active
D) since there are many national differences in consumer taste and preferences for such products, the need for local responsiveness is increased, manufacturing should take place in each major market in which the firm is active
E) since there are some national differences in consumer behaviour, but not in needs and perceived benefits, there is only moderate demand for local responsiveness and manufacturing needs only to be moderately dispersed

Correct Answer: