What mistake did RCA make when distributing its U.S.made televisions in Asia?
A) included too many product attributes and did not invest enough in product reliability
B) did not adapt its promotional mix to Asian preferences
C) used the same segmentation strategy as in the U.S.
D) priced their product too high to effectively compete with local manufacturers
E) did not take into account different technical standards

Question

Quizplus · Accepted Answer

RCA did not take into account the different technical standards in Asia, which led to their U.S.-made televisions being incompatible with local infrastructure and therefore not appealing to consumers.

What Mistake Did RCA Make When Distributing Its U