In environmental scanning the firm scans the world for environmental forces that might affect it.
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Q15: By conducting environmental scanning, a firm monitors
Q16: Environmental scanning provides the firm with information
Q17: The first step in the market screening
Q18: Market indicators and market factors measure market
Q19: During the second screening, analysts are highly
Q21: Most companies can enter a market in
Q22: When the historic growth rates of a
Q23: The United States can be considered politically
Q24: Managers may consider entering a market in
Q25: Trend analysis and cluster analysis are used
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