Most firms begin their involvement in overseas business by:
A) exporting.
B) licensing.
C) joint ventures.
D) wholly owned subsidiaries.
E) none of the above.

Question

Quizplus · Accepted Answer

Exporting is typically the easiest and least expensive way for a firm to enter foreign markets because it involves only the transportation of domestically produced goods to foreign markets. It allows the firm to test the waters in a new market without making significant investments in foreign operations. The other options (licensing, joint ventures, and wholly owned subsidiaries) require more significant investments in foreign operations and partnerships with local entities.

Most Firms Begin Their Involvement in Overseas Business By