Companies wishing to export must first choose between:
A) exporting directly and using sales companies.
B) exporting indirectly and using joint ventures.
C) exporting directly and exporting indirectly.
D) exporting directly and licensing.
E) none of the above.

Question

Quizplus · Accepted Answer

Companies have the choice between exporting directly and indirectly. Direct export involves selling and distributing products directly to customers in other countries, while indirect export involves working with intermediaries such as export management companies, export agents, or trading houses. Both methods have their advantages and disadvantages, and it is up to the company to weigh the benefits and risks of each approach and choose the strategy that best fits their needs and capabilities. In some cases, companies may use a combination of direct and indirect export methods to optimize their international sales and distribution channels.

Companies Wishing to Export Must First Choose Between