McDonald's, Kentucky Fried Chicken, and Subway are examples of:
A) joint ventures.
B) licensing.
C) franchising.
D) strategic alliances.
E) none of the above.

Question

Quizplus · Accepted Answer

McDonald's, Kentucky Fried Chicken, and Subway are all examples of companies that operate through the franchise business model. Franchising involves a contractual agreement between a franchisor and franchisee, where the franchisee is granted the right to use the franchisor's business model, brand, and support systems in exchange for payment of fees and royalties. This allows the franchisee to operate under an established brand with proven business operations and support structures, while the franchisor expands their business through the rapid proliferation of their brand.

McDonald's, Kentucky Fried Chicken, and Subway Are Examples Of