Cognitive institutions are important to the international manager because these institutions help the manager understand the schema operating in their international environments and are easily missed or misunderstood by the non-native, so schemas can easily lead to misunderstandings.

Question

Quizplus · Accepted Answer

Cognitive institutions, such as cultural norms and values, shape how people perceive and interpret the world around them. As a result, understanding these institutions is crucial for international managers to effectively navigate and communicate in culturally diverse environments. Misunderstandings can arise when individuals from different cultures rely on different schemas to interpret the same situation, leading to miscommunication or offense.

Cognitive Institutions Are Important to the International Manager Because These