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How Does an Advertising Specialty Differ from a Premium

Question 66

Multiple Choice

How does an advertising specialty differ from a premium?


A) Premiums are always emblazoned with the name of the company that gave them away; advertising specialties are not.
B) A premium is typically more valuable than an advertising specialty and usually bears no advertising message.
C) Advertising specialties are typically more expensive than premiums.
D) Advertising specialties are promotional items, but premiums are not.
E) Premiums are always free; advertising specialties are not.

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