For which of the following projects would an ad agency most likely develop a dummy?
A) A point-of-purchase display for Claritin allergy medication
B) A radio ad for Olive Garden restaurants
C) A television ad for Pepperidge Farms products
D) A magazine ad for Healthy Choice frozen meals
E) An interstate billboard for a local radio station
Correct Answer:
Verified
Q27: Designing ads for the Internet uses the
Q29: Selecting the focus of an advertising visual
Q30: A _ is the term for the
Q31: Which term refers to a finished ad
Q31: The storyboard is an approximation of the
Q33: Traditional mechanicals are:
A) type and line art
Q34: Which of the following statements about comprehensive
Q34: When designing banner ads, it is most
Q36: The _ is responsible for assembling the
Q37: Another name for the poster-style format is
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