If a newspaper editor asks a reporter to interview thirty males and thirty females from each of three geographical areas of a particular city for a prospective story, what type of sampling procedure is being used?
A) Simple random sample
B) Convenience sample
C) Quota sample
D) Systematic sample
E) Stratified sample

Question

Quizplus · Accepted Answer

This is a quota sample because the editor specifies a fixed number of males and females to be interviewed from each geographical area, ensuring that specific subgroups are represented.

If a Newspaper Editor Asks a Reporter to Interview Thirty