In this phase of the life cycle of a public concern,individuals begin to sound off,long before enough people have been injured or irritated to cause a general reaction.

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The stirring phase is when individuals begin to voice their concerns about a public issue, often before enough people have been directly affected to spark a larger response. This stage is characterized by heightened awareness and discussion of the issue, as well as potential mobilization of interest groups and other involved parties.

In This Phase of the Life Cycle of a Public