Identify the correct statement with regard to end users as a source of ready-made new product concepts.
A)Most concepts are for product improvements.
B)They are more likely to come up with ideas that are easily developed into real products.
C)In the chemical additives for plastics industry,most of the new product ideas come from end users.
D)Their role is the same across industries.

Question

Quizplus · Accepted Answer

Research has shown that end users are more likely to come up with ideas for product improvements rather than completely new products.

Identify the Correct Statement with Regard to End Users as a Source