In the new products process, after evaluating an idea, various views on the idea are combined together in what is often called the:
A) full screen.
B) decision window.
C) product protocol.
D) product prototype.

Question

Quizplus · Accepted Answer

The "full screen" is a process in the new products development where various views and evaluations of an idea are combined to make a decision on whether to proceed with the development.

In the New Products Process, After Evaluating an Idea, Various